Enterprises invest in making a creative website to achieve targeted traffic. But that’s not enough. To get potential traffic, they need to go for professional SEO services. The services can provide improved search engine rankings, increase quality traffic, and add to the ROI of the business. Professional SEO services can optimize websites on all popular search engines such as Google, Yahoo, MSN, Bing, AltaVista, and many others.
Facebook, LinkedIn, Twitter, MySpace, Orkut – the modern day enterprises are using social media like never before to stay connected with their customers. There is a tremendous amount of back and forth taking place on these channels. It wouldn’t be hyperbolic to say that these social media platforms witness a deluge of marketing tactics on daily basis.
But here is a great contradiction manifesting itself. While our social media marketing revolves around customer priority and centricity, we ignore customer in a very weird way. We tend to forget the ‘human’ part of our so-called ‘customer’. We forget that our customers possess and display same behavior traits on these online channels as they do in one-on-one interactions. The things that put them off in real world also annoy them in online conversations.
Last night I decided to get some takeaway food for myself. I was in the mood for some nice Mexican and had almost zeroed in on a place close to my apartment that served good Mexican delicacies. But then a friend told me about this other place that served impressive Mexican food and I found myself standing at their counter placing my order.
Does this mean that the place close to my apartment was not good? No. As a matter of fact if you ask me, I did not find anything special at this new place. The food quality was more or so the same. Then why did I prefer to drive almost 5 miles out of my way and try this new place? Because my friend had recommended it!
Not long ago, Christopher Nolan’s cult movie, Inception, received overwhelming viewership and critical acclaims globally. In the film, the protagonist conditions human mind to incite it and draw out a particular behavior. Inception’s success reflects our fixation with the human mind.
For years now, we have been obsessed with the idea of predicting human behavior. We have developed several disciplines that undertake microscopic analysis of human behavior. And now, we have gone a step further with the social analytic solutions.
Google is Winner
Let me start my first blog with current search engine market share. As per latest report of HITWISELatest Search Engine Market Share
As per Hitwise latest reports, Google’s market share rose from 72.11% in February 2009 to 72.39% in March 2009, sametime both Yahoo Search and Microsoft’s Live Search market share saw downwards.